The Zlatan Challenge

The Zlatan Challenge

With a total prize pool of 200K EUR – and a chance to win Zlatan’s watch.
The challenge is completely free to join, so you have nothing to lose.

In The Zlatan Challenge, you compete against your friends and against Zlatan of course. Beside challenging Zlatan, it is also easy to create your own league and invite friends and colleagues. The game itself is also very easy to play – but hard to master. Predict the outcome of the games in the group stage of the World Cup and which teams that will move on to the playoffs. Go ahead and check out Zlatan’s very own predictions – you are definitely in for some surprises.

How it works

It is easy, all you need to do is predict the outcome of the games in the group stage of the World Cup. You earn points by guessing home goals, away goals and winner of the game. Points are added live throughout the group stage. Once the group stage is over, the users with the most points win prizes from the prize pool. The top prize is Zlatan’s Rolex worth over 20K EUR and 10K EUR in cash. The top 1 000 players are eligible for a prize.

Zlatan Challenge will be open for new registrations until the 14th of June when the first game of the World Cup starts. Once the championship starts, you can follow the change of your score live and your current position on both a global leaderboard and in the leaderboards of your own personalized groups.

Want to know more?

Visit zlatanchallenge.com


Zlatan is NOT playing the World Cup


Zlatan Ibrahimović & World Cup

With regards to the recent discussions in the media about Zlatan’s partnership with Bethard and whether this will affect his opportunities to play in the World Cup.

At the moment, this is a non-question. Zlatan has chosen to decline a role in the national team. Should Zlatan for any reason make a different choice regarding the matter, we will make sure that it’s not a problem. His possible participation in the World Cup will not in any regards affect his engagement with Bethard.


Med anledning av medias förfrågningar kring Zlatans delägarskap i Bethard och dess eventuella påverkan på hans möjligheter att spela i VM.
 
Just nu är detta en icke-fråga. Zlatan har valt att lämna landslagsspel bakom sig och tackat nej till landslaget. Skulle det vara så att Zlatan ändrar sin inställning i frågan så löser vi det självklart utan problem. Hans eventuella VM-deltagande kommer alltså inte att styras av hans engagemang i Bethard

Zlatan Ibrahimovic teams up with Bethard.com

Zlatan Ibrahimovic teams up with Bethard.com

Bethard.com today announced a very important step in their ambition to create Europe’s leading sports betting brand. Swedish soccer icon Zlatan Ibrahimovic has decided to join forces with the Bethard team to help them enable their vision. He will not only be an active ambassador for the brand, but also engage in the on-going development of the company’s offering.

“We have taken a bold decision to start building a next generation sports betting brand and we are of course super excited to welcome Zlatan onboard. What better companion could we possibly have on this journey?”

”This move marks the starting signal for us. We have taken a bold decision to start building a next generation sports betting brand and we are of course super excited to welcome Zlatan onboard. What better companion could we possibly have on this journey?”, said Erik Skarp, co-founder and CEO of Bethard Group. ”Through the agreement we will not only have an outstanding brand ambassador, but also a very engaged co-owner who I know will push us relentlessly forward”.

Bethard.com operates out of Malta and is currently licensed in Malta and in the UK. As part of an aggressive growth plan, the company is actively seeking licenses in a number of European markets and expects to be present through own licenses in most key European markets already by 2020. The partnership with Zlatan starts as of now and will evolve over the coming years.

”I have obviously been intensively courted by betting companies throughout my career, but up until now I have not been presented to anything that has triggered me”, said Zlatan Ibrahimovic. ”With Bethard, there was something different. It’s a company with Swedish roots, the founders are from my home town and they are true challengers who really wants to do things differently”.

For more information, please contact:

Erik Skarp, co-founder and CEO Bethard Group Ltd
E-mail: erik@bethardgroup.com

Jan Lindow, CMO Bethard Group Ltd
E-mail: media@bethardgroup.com

About Bethard

Bethard.com is an iGaming company that offers sports betting and casino games online. Founded in 2012, Bethard consists of a team of passionate individuals that share the vision of taking sports betting online to the next level. That journey begins now.

Company headquarters is based in St Julians, Malta.

Press images and videos:


Bethard winner at 2018 International Gaming Awards

Maltese gambling company Bethard wins ‘A Great Place to Work’ prize at the 2018 International Gaming Awards.
The disruptive gaming brand is on a mission to have more fun in the workplace!

The Malta-based company believes that great things start with a great team spirit, a tight group that shares fun experiences, helping inspire creativity and leading to bolder business decisions – a formula that that has worked very well for the brand and produces a unique team culture.

The annual awards ceremony is one of the most prestigious events in the online gaming industry calendar, and one that celebrates exceptional achievement in an ever-expanding and competitive market. The event attracts industry professionals from the world’s leading companies, praising operational excellence and innovation.

We believe that we can only be a truly great company if we have the best possible team.

Erik Skarp, founder, and CEO of Bethard commented: “We are thrilled to have won this award, the one that means the most to us, being recognized as a great place to work. We believe that we can only be a truly great company if we have the best possible team. The Bethard team delivers our amazing gaming experience and is responsible for growing our player base, month by month, year by year.”

EMPOWERING EMPLOYEES AND REWARDING SUCCESS

The Bethard concept is to empower its employees in order succeed, replacing pyramids with a smarter Holacracy structure. It might sound flat, it's not, it's great, and places the right amount of power and responsibility in the hands of whoever needs it.

The dynamic structure allows everyone to create an idea and run with it, while team coaches keep an eye on overall performance. Bethard’s marketing slogan is ‘winners dare more’, which is well aligned with the company culture of ‘having fun, daring and winning’ at the workplace.

Some of the great benefits of working at Bethard come from staff ideas and suggestions.

o   Competitive salaries for top talent.

o   Private health policy.

o   Life insurance.

o    €1,500 annual bonus for operations staff paid every year.

o   €250 health and fitness benefit.

o   Office beauty and massage treatments.

o   Personal trainer at a 5-star hotel.

o   Weekly football.

o   Yoga sessions and crossfit

o   Lunch, breakfast, fresh juice and healthy smoothies.

o   Daily fresh fruit, free-flowing soft drinks, and coffee.

o   Regular entertainment and team building activities – and of course, amazing staff parties

For more information, please contact:

Anne Muscat Scerri, Bethard Communication

E-mail: anne@bethardgroup.com

About Bethard:

Bethard.com is a Malta-based iGaming company that offers online sports betting and casino games.  Founded in 2012, Bethard consists of a team of passionate individuals that share the vision of taking sports betting online to the next level.

The Bethard mission is to give potential winners across the globe the best gaming experience possible, by striving to improve our products, our service, our technology, our communication and our game every day, all the time. That’s what we do to make sure winners keep joining us.

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